The is the latest phone to carry the famous Walkman name.

Sony Ericsson's music-oriented Walkman series and photography-centred Cybershot series have been drawing closer for a while now, as the camera phone's music player has improved and the music player's camera has got steadily better.

And it's quite possible that the two will disappear altogether next year following announcements from Japan that the company is planning to move away from the two sub-brands next year, instead focusing on providing similar quality levels of each function in specific phones

With Media Go™ it’s easy to bring your media with you. This unique Sony application makes its worldwide debut on the the W995 Walkman™ and lets you effortlessly and automatically transfer any audio, photos and videos between your phone and computer. You can even find podcasts with exciting content easily from the directory – just two clicks and you’re away, and watch the action in all its glory on the bright clear 2.6” screen.”

“With Media Go™ there’s no need to worry about format, resolution and ‘frame per second’ anymore.” said Alexandre Cardon, Global Marketing Business Manager at Sony Ericsson. “No longer will the video you transferred from your PC to your phone play in low resolution or bad quality. With Media Go™ and the W995 the experience is as good on your phone as it was on your PC.”

“The W995 Walkman™ phone brings together the very best music experiences of any phone, augments this with best in class video and sharing capabilities to offer the most complete communication entertainment package to date.” said Alexandre Cardon. “This powerful mobile phone delivers the best possible video resolution that can fit in your pocket and with enough battery stamina to watch two full length feature films. The W995 also comes complete with the award winning clear audio experience and an 8.1 megapixel camera for the highest quality picture and sound available in a mobile phone.”

Key Features:

• Brushed metal body parts
• Quad-band GSM, dual-band HSDPA
• 2.6" 256K-color TFT display of QVGA resolution
• 8.1 megapixel camera with autofocus, LED flash, geo-tagging, face detection
• WQVGA video recording at 30fps
• Built-in GPS with A-GPS functionality
• Wi-Fi with DLNA support
• Bluetooth (with A2DP) and USB v2.0
• Accelerometer sensor
• 118MB of internal memory and M2 memory expansion (8GB card included)
• Stereo speakers
• 3.5 mm audio jack
• Kickstand
• Walkman 4.0 music player with Shake control and SensMe
• FM radio with RDS
• Multi-tasking support
• Smart dialing
• Comfortable keypad, nice sliding mechanism